How can you establish your online presence that best speaks to what your customers want? Our marketing consultants are highly experienced in digital marketing tactics and social listening tools that will elevate your business and capture new customers to retain them for good.
What Can We Help You With?
The SBDC can help you evaluate your target base, identify your target audience, and segment current and potential customers to cater your offerings to better understand their specific wants and needs.
Pricing Strategy Development
We will help you make the most out of your budget and decide the best pricing strategy for your business by reviewing your costs and evaluating your competitors and customers.
Digital Marketing Strategy Development
Our SBDC Marketing Specialists have extensive knowledge in digital marketing including SEO, paid and organic advertising, email marketing, web design, and more. We’ll help choose which tools fit best for your platform and connect you with online marketing resources. The SBDC also hosts a wide array of marketing workshops on several topics to freshen up your marketing. Check out our workshop calendar for upcoming workshops.
Social Media Campaign Development Assistance –
Social Listening and Engagement Strategies
Our SBDC Digital Marketing Specialists help clients choose which social media channels work best to connect to their customers and establish their business’ online presence. Our team will help establish a social media strategy catered to their business’ that meets their client’s goals and tools to listen to customer feedback.
Sales Channel Identification Assistance
Our consultants can help you identify which sales channels, online or in-person, will work best for your product or service. We’ll help you form and implement your sales strategy by evaluating your customer’s needs, evaluating your sales objectives, and by monitoring these strategies.
Customer Insights & Analytics Review
Our team can connect you with the tools and resources to gain insight into your customers’ wants and decision making. Additionally, we will show you how to use social media listening tools and website analytics to better target and retain customers. This data will also be used to make recommendations for areas for potential growth.